Trish Costello – The Genius of Focusing on the ‘Ick’ Factor

Table of Contents

To kick off the podcast, our first interview is with Trish Costello, founder and CEO of Portfolia, which focuses and supports the female investor community. In this inaugural episode, we learn of Trish’s humble beginnings, and about her first investment, which was actually in a daycare. Trish mentions the ‘ick’ factor as contributing to men’s avoidance to investing in fields that they can’t directly relate to, and why that’s a great open field opportunity for female VCs. She touches on the importance of avoiding the “shiny objects”, why it’s important to not have tunnel vision when you’re looking into niche markets, and why you should treat your portfolio as your children, giving your investments equal importance.